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An investment of $ 80 million (approximately EUR 58 million), 260,000 m2, a hotel, a conference kohl s cares center, a supermarket ... For a few months, Bujumbura kohl s cares thought waking up with one of the largest shopping kohl s cares centers in the continent. Missed: the Burundian capital will have to wait a bit to develop such a luxurious resort.
Reflecting this project a tad offset the purchasing power of the country, but also delays or blockages that affected Dar Village in Dar es Salaam, the Forum Andalus Tripoli or Sunshine City in Kumasi kohl s cares , opening malls ads are much more numerous than the buildings that actually come out of the ground.
In May, the business intelligence firm Sagaci Research and lived 129 such projects in Africa. An unprecedented situation, largely fueled by the emergence of an African middle class. "In the 18 African cities kohl s cares the level of spending will reach 1300 billion per year in 2030 against 539 billion for France now," insists kohl s cares Michael Chu'di Ejekam, property manager at the capital investor Actis, the a leading manufacturer of malls south of the Sahara.
Michael Chu'di Ejekam, immoilier director at Actis "Nothing to Lagos, kohl s cares there is room for 15 shopping centers" While the projects of shopping centers multiply in Africa, Michael Chu'di Ejekam, property director at Actis , one of the most serious players in this field in Africa answers questions from Jeune Afrique. Jeune Afrique: How many malls have you built? Michael Chu'di Ejekam Five. Two in Lagos (Ikeja and The Palms), one in Accra (Accra Mall), one in Nairobi (The Junction) and Mauritius. And we have some ongoing projects. Garden City, Nairobi, is the largest, with 48,000 m2 of GLA. Work began for delivery in 2015. Read the interview ...
Across kohl s cares the continent, the penetration of modern retailing is so low (in many countries, only 5% of residents are customers of supermarkets), the market leaves room for a large number of actors .
The spectacular kohl s cares boom sector in Kenya over the last fifteen years, kohl s cares also gives a lot of hope. In Algeria, the Portuguese Sonae Sierra, manager of 70 shopping kohl s cares centers across the world, leading the offensive.
South of the Sahara, the French Carrefour, the world number two, who took his first steps. In the west and in the center, it has formalized its capital alliance with the Pan-African distribution group specializing CFAO. To the east of the continent, "Majid Al Futtaim, Carrefour's partner in the Middle East, development goals," concedes, under the seal of confidentiality, a close group. kohl s cares
Growing middle class demand for international brands and more sophisticated products ... Marketing discourse is well established. However, the profession also remembers a number of flops. The sudden departure of Auchan in Morocco kohl s cares in 2007, followed a few months later the failure of its location at the mall The 4 C in Dakar. Or Berezina Carrefour Algeria, left the country less than three years after his arrival ...
"This is a very complicated kohl s cares business, which has real risks, says Mohamed Ali Mabrouk, patron of large distribution center kohl s cares Mabrouk group and partner Casino in Tunisia. Obviously There are risks related to security, in places can accommodate thousands kohl s cares of people every day. And the problem of security of supply. because in a large area, you should find everything all the time. "
Tunisia, Morocco, or even in Kenya and South Africa, where the local agro-industrial production exists, the task is complicated but not impossible. In most countries of the continent, kohl s cares it's another story. "There is a specific configuration in Africa, explains Gilles Blin. Brazil, you ve

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